How Much Spend On Makeup Per Year

New enquiry reveals American women spend nearly a quarter of a million dollars on their advent in their lifetime.

Groupon'south study celebrated the official start of summertime past asking 2,000 Americans the corporeality of money they spend on their appearance and uncovered some interesting trends.

The women surveyed who said they routinely spend money on their appearance spend an average of $3,756 a year (or $313 a month), which adds upwardly to $225,360 throughout their unabridged lifetime (ages 18-78).

Male person respondents spend an average of $2,928 per year (or $244 a month), totaling $175,680 or most one-fourth (22 percent) less than women throughout their lifetime.

The survey also revealed that more than one-4th of all appearance-related spending is on the face ($51,120), which is more than whatsoever other torso office or area.

"Summer is the most popular season to take total advantage of all of the affordable beauty treatments and services available to help you expect and experience your best," said Silvija Martincevic, vice president and general director of health, dazzler and health at Groupon. "Whether information technology's a trip to the beach, a wedding or a family vacation, Groupon makes it easy for you to get the virtually out of your warm weather adventures––and to look smashing in selfies."

The survey, conducted by market researchers OnePoll and commissioned by Groupon, institute that women spend nearly twice as much on their face on average than men ($91 vs. $51 per month)–a gap which is largely driven past makeup purchases.

Interestingly, the survey results indicated that people in their 30s on average spend more on facial moisturizer and anti-aging products than people in their 40s, 50s or 60s.

And despite their youthfulness, people in their 20s spend more on boilerplate on makeup than any other age group.

Participants spend $58 per month on haircuts, products and shaving supplies, with women spending more overall on boilerplate than men. Fitness fanatics spend virtually 106 per month on gym memberships, classes, supplements and apps, with men spending more overall on boilerplate than women.

Respondents also indicated that they become more content with their advent every bit they go older. When asked if they wanted more than money to spend on their appearance if given the chance, half of those in their 60s said they would reject the opportunity compared with only a quarter of those in their 20s.

"These lifetime figures show an incredible amount is put towards improving and maintaining our appearances," Martincevic added. "No affair your historic period or gender, we're all concerned with looking and feeling not bad and finding means to do that without breaking the depository financial institution can brand all the difference."

How much the average person spends on dazzler products per month: